BRANDING / GRAPHIC DESIGN/ TEXTILE CRAFT STORE
BRANDING / GRAPHIC DESIGN/ TEXTILE
BRANDING / GRAPHIC DESIGN/ TEXTILE CRAFT STORE
[Las Gildas]
[Las Gildas]
Las Gildas is a branding project for a textile craft store focused on handmade goods and traditional techniques. The visual identity reflects the warmth and authenticity of the brand through organic shapes, earthy colors, and a handcrafted feel.
TYPE:
Brand identity & Visual design
TOOLS USED
Adobe Illustrator & Photoshop
ROLE
Brand designer & Creative director
UI, games ideation, userflow, icons
LINK:
TYPE:
UI/UX design
TOOLS USED
Figma & Adobe Illustrator
ROLE
UI, games ideation, userflow, icon design

Las Gildas is a branding project for a textile craft store focused on handmade goods and traditional techniques. The visual identity reflects the warmth and authenticity of the brand through organic shapes, earthy colors, and a handcrafted feel.


Color palette
Color palette
The color palette reflects the brand’s artisanal and warm identity. Ocean Blue adds depth, Lime brings freshness, Coral adds warmth and energy, and Light Yellow softens the overall tone. Together, they create a balanced and inviting visual language rooted in craft and creativity.
The color palette reflects the brand’s artisanal and warm identity. Ocean Blue adds depth, Lime brings freshness, Coral adds warmth and energy, and Light Yellow softens the overall tone. Together, they create a balanced and inviting visual language rooted in craft and creativity.
The color palette reflects the brand’s artisanal and warm identity. Ocean Blue adds depth, Lime brings freshness, Coral adds warmth and energy, and Light Yellow softens the overall tone. Together, they create a balanced and inviting visual language rooted in craft and creativity.



Naming
Naming

The name Las Gildas is a tribute to the client’s galician mother, who taught her how to sew and sparked her passion for textiles. “Gilda” is a nod to her Galician roots, adding a subtle yet meaningful cultural reference that ties the brand to its origins in a warm and authentic way.
The name Las Gildas is a tribute to the client’s galician mother, who taught her how to sew and sparked her passion for textiles. “Gilda” is a nod to her Galician roots, adding a subtle yet meaningful cultural reference that ties the brand to its origins in a warm and authentic way.
The name Las Gildas is a tribute to the client’s mother, who taught her how to sew and sparked her passion for textiles. “Gilda” is also a nod to her Galician roots, adding a subtle yet meaningful cultural reference that ties the brand to its origins.

Label design
Label design
The labels are designed to be hand-sewn on the outside of each piece, reinforcing the brand’s artisanal spirit. The cross-stitch typography and visible stitching celebrate the value of handmade work and connect the visual identity to traditional craft.
The labels are designed to be hand-sewn on the outside of each piece, reinforcing the brand’s artisanal spirit. The cross-stitch typography and visible stitching celebrate the value of handmade work and connect the visual identity to traditional craft.
The labels are designed to be hand-sewn on the outside of each piece, reinforcing the brand’s artisanal spirit. The cross-stitch typography and visible stitching celebrate the value of handmade work and connect the visual identity to traditional craft.



